A Russian company specialized in developing of software, automated information systems and augmented reality products, including augmented reality coloring books, is looking for partners to conclude distribution services or commercial agency agreements.
The Russian innovative company from Tula region, established in 2011, is one of russian leading companies developing software, automated information systems and augmented reality products. One of the company's focus areas is entertainment media products for children with augmented reality technology. Augmented reality is the real time view of a physical environment which is enhanced by computer-generated content and effects such as sound and video. The technology, which is widely used in the field of defence and medicine, was first used in books for kids by the company. The company is recognized as the first publisher of Augmented reality books for kids under the own brand name. The technology allows to "revive" the book characters using mobile devices and tablet computers. A kid has to color the pictures with any medium, download a free company app on the smartphone or tablet and see the pictures come alive. Kids can tease the character, play with them and even take photos with them. The company printed products have special symbols and the app understands what picture should be formed on the screen and what color the object should be. The product combines features of books, coloring books, audio books, learning games and even cartoons. The company offers products localized and translated into customer language. The company has already a wide experience in cooperation with partners from Italy, Germany, Austria, Switzerland, Latvia, Lithuania, Czech Republic, Moldova, Romania, and Slovakia. The company is looking for partners to enter into new foreign markets, promote the product abroad. Within the framework of distribution services agreement the Russian company is looking for book stores, children's stores, and distribution companies which have a good ties with above firms and educational institutions. The company will sell to the partners all the necessary products and provide all required materials and information. The expected result of this cooperation is launching of the company’s products on the foreign markets and increasing of the company profit by means of active market promotion. Under commercial agency agreement the company is looking for partners who will promote the products to wholesale companies and mass retailers and represent the company’s interests on foreign markets. The expected result of the cooperation is promoting of the company brand and increasing of the company profit.
Innovations and advantages
- wide experience in cooperation in many foreign countries (Italy, Germany, Austria, Switzerland, Latvia, Lithuania, Czech Republic, Moldova, Romania, Slovakia); - localization services: the books are already translated into 15 languages and the product line is constantly growing; - high quality of visualisation; - edutainment products; - the company is always upgrading the platform and implementing new features into already existing products.
01005006 Visualisation, Virtual Reality
11002 Education and Training
Market application codes
07001003 Toys and electronic games
07001007 Other leisure and recreational products and services
Intellectual property rights
Austria, Belgium, Bulgaria, Czech Republic, Finland, France, Netherlands, Norway, Poland, Portugal, Slovakia, Slovenia, Spain, Sweden, United Kingdom, USA
Type of partner sought
Within the framework of distribution services agreement: Type: small, medium, and large companies; Area of activity: wholesale and retail trade of products for children; Role: obtaning, wholesale and retail trade of augmented reality live coloring books on foreign markets. Within the framework of commercial agency agreement: Type: small, medium, and large companies; Area of activity: wholesale and retail trade of products for children; Role: promotion of the products to wholesale companies and mass retailers and represent the company’s interests on foreign markets.