Annotation
A Maltese company offers a wide variety of fast moving consumer goods in the personal care and household goods categories, all manufactured in ISO certified facilities in Europe. The company would appoint an exclusive distributor for each territory. The ideal partners would be specialised in import and distribution to retail outlets and wholesalers and would be interested in collaborating in developing the brands.
Offer description
The company is based in Malta with product manufacturing undertaken in various sites within Europe. The products can be divided into two main categories: 1) Personal care- and hygiene products, such as shampoo, deodorants (with and without propellants), hair gel and similar personal care products. These products are sold under a brand, which enjoys a strong position in the markets which the company currently targets. 2) Household detergents, where the company also develops its own brand, but is open to discussions about private-label manufacturing. The team brings together many years of experience, with particular specialisation in product formulations and brand development. Lasting relationships have been built with partners in both upstream and downstream sides over a number of years, and the company is therefore sufficiently dynamic and well-founded to adapt to changing market needs swiftly and effectively. The flag-ship brand of the company was developed in 1984 and is available in many markets around the world. Today the product portfolio incorporates three distinct ranges covering the full spectrum of daily personal care needs of men. Innovative formulations have been developed, including micro-encapsulated fragrance, giving distinct benefits not often found in the relevant product category. The company recently embarked on the development of two new brands, offering a wide range of household care products and bath preparations. The products were developed with a focus on providing good quality at competitive prices, offering good scope for brand development in the medium to long-term. The company is primarily engaged in the export of products to overseas markets. It is seeking to expand their client base through cooperation with companies looking to engage in a brand-building exercise for a long-term relationship. All products are classified as fast moving consumer goods, and the challenge would be to achieve product placement in a wide range of retail outlets.
Innovations and advantages
The company has significant experience in the development, manufacturing and export of a wide range of products. The brands are fully-owned by the company, and continuous enhancements to the product offerings are undertaken. The company also has experience in creating private labels, with support and guidance provided on all aspects from product formulation to packaging and label designs. All partners are guaranteed exclusivity for distribution within their defined market.The company is based in Malta with product manufacturing undertaken in various sites within Europe. The team brings together many years of experience, with particular specialisation in product formulations and brand development. Lasting relationships have been built with partners over a number of years, and the company is sufficiently dynamic to adapt to changing market needs swiftly and effectively. Today the product portfolio incorporates three distinct ranges covering the full spectrum of daily personal care needs of men. Innovative formulations have been developed, including micro-encapsulated fragrance, giving distinct benefits not often found in the relevant product category.
Current stage of development
The company recently embarked on the development of two new brands, offering a wide range of household care products and bath preparations. The products were developed with a focus on providing good quality at competitive prices, offering good scope for brand development in the medium to long-term. The company is primarily engaged in the export of products to overseas markets. It is seeking to expand their client base through cooperation with companies looking to engage in a brand-building exercise for a long-term relationship. All products are classified as fast moving consumer goods, and the challenge would be to achieve product placement in a wide range of retail outlets.
Market application codes
07004008 Other consumer products
Intellectual property rights
Trade Marks
Profile date
16.03.2019
Сотрудничество
Area of partner's activity
The ideal partner has an existing distribution network and experience in brand-building within the area of fast moving consumer goods. The partner should ideally be interested in developing the brands in collaboration with the company. In return, the company will offer extensive marketing support and long-term commitment to the partnership. Whether the collaboration should be in the form of an agency agreement or a distribution agreement depends largely on the internal capacity and skill-set of the partner.
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