Европейская сеть поддержки предпринимательства

(Российское представительство)

German manufacturer of electronic on-board systems for public transort is looking for distribution partners abroad

Profile ID: 17064

Profile type: Business offer


The German company is a leading manufacturer of on-board systems for vehicles. It offers on-board turn-key solutions and products for public transport, such as mobile video surveillance, automatic passenger counting and infotainment systems. The company searches for distributors in order to enhance their business in Europe, Russia and Turkey. Potential partners should have deep knowledge of the public transport sector and proven market development skills.

Offer description

The German company designs, develops, produces and distributes complete turn-key on-board solutions including hardware components and software interfaces between several vehicle systems. This includes central onboard units, video rear view mirrors, passenger counting and infotainment systems. The product portfolio comprises video recorders, cameras, network switches, monitors and smart terminals including touch screens. Moreover, their portfolio includes automatic passenger counting systems based on several sensor technologies as well as software applications for diagnostics, data analysis and fleet management for the back office. The company's solutions save money because they decrease the rate of vandalism. They increase the feeling of safety for passengers and support public transport companies in revenue sharing, process optimization and expanding their business. The company has more than 20 years of experience in design, development, manufacturing and distribution of electronic systems for the transportation industry (railway, trams, buses). More than 10.000 systems are in operation at more than 500 customers worldwide, such as Switzerland, Russia, USA, China, United Arabia Emirates and many others. Clients are international public transportation companies and vehicle manufacturers (tram, light rail, buses, commercial cars). The German company plans to expand business on European markets and searches for partner companies with comprehensive experience in the public transport business and with well established connections to key players of their target markets. A future partnership should be established under a distribution services agreement. The partner will be expected to market and distribute the product on their home market and offer services such as project management, product information, technical support and after-sales services to customers.

Innovations and advantages

The most important advantage is that the development of the products is based on newest and future oriented technologies and international norms. In contrast to other mobile systems the units include a high performance hardware and a sophisticated security concept for data protection. It includes an electronic key lock system which ensures that every video recorder can be locked by a unique key. The units operate without a fan. The housings are patented and the video systems offer huge storage capacity. The recording from many cameras with different technologies as also possible. The option to combine the devices with several functions which are needed in vehicles is unique. The concept of open interfaces provide easy communication with other existing on-board systems in the vehicles. All systems are maintenance free, have a long life cycle and operate according to the high requirements of the railway market. The industrial design ensures minimum effort and costs for installation as well as minimum follow-up costs during the product's life time. The partners will profit from close cooperation with the company's headquarter as well as general support and training.

Market application codes

01006002 Mobile communications, pagers and cellular radio
01006003 Streaming
02003 Specialised Turnkey Systems
03008004 Other electronics related (including alarm systems)
09001005 Motor vehicles, transportation equipment and parts

Preferred countries

Belgium, Bulgaria, Croatia, Denmark, Estonia, Finland, Hungary, Iceland, Ireland, Israel, Latvia, Lithuania, Luxembourg, Macedonia, The former Yugoslav Republic of, Malta, Netherlands, Norway, Portugal, Romania, Russian Federation, Slovakia, Spain, Sweden, Turkey, Ukraine, United Kingdom

Profile date



Area of partner's activity

The German company is interested in a distribution services agreement with foreign distribution partners. The future partners are expected to have deep knowledge of the public transport sector of their country and substantial market development skills. They should be well connected to key players in this market and provide a proven track of references. The partner should locate potential customers and provide advice to them. He should have the capability to cover the complete sales process with pre-sale, sale, and after-sale as well as project management, installation and technical support. The partner should identify new projects in the public transport sector for on-board systems, such as video surveillance, passenger counting and others. Very welcome are system integrators with extensive knowledge in marketing, distributing and integrating different subsystems.


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